5.11, Amazon Prime Video and Higher Ground Come Together to Air Drop Gift Packages to Military Veterans. Collaboration celebrates national military appreciation month and Tom Clancy’s Without Remorse film release.
5.11, Inc., the global innovator of purpose-built apparel, footwear, and gear, today announced that the company, along with Amazon Prime Video and Higher Ground, celebrated National Military Appreciation Month and the April 30 release of the film Tom Clancy’s Without Remorse in exciting fashion earlier this week by using drones to air drop gift packages to three deserving Los Angeles-based military veterans. A video recapping the drops can be viewed here.
The packages, valued at nearly $400, contained pieces of 5.11’s latest and most innovative gear including a RUSH24 2.0 Pack, TacTec Plate Carrier, EDC L2 Flashlight, and more.
Recipients for the gift packages were selected by Higher Ground, a non-profit organization that provides adaptive recreational programs for individuals with disabilities as well as programs specific to Veterans.
“As a brand, we value the sacrifices and service our military personnel provide our nation and we are eager to find opportunities to show gratitude toward those servicemen and women,” said 5.11’s CMO, Debra Radcliff. “This fun and unique project was particularly exciting and a great way to kickoff National Military Appreciation Month.”
Celebrated annually during the month of May, National Military Appreciation Month is a time to honor current and former members of the U.S. Armed Forces.
“Our team is honored to have 5.11 and Amazon Prime Video recognize some of our most deserving Southern California-based Veterans ahead of National Military Appreciation Month,” said Adam Rund, Veteran Program Engagement Specialist, Higher Ground Los Angeles, and Veteran, USMC. “Our organization aims to work with our Veterans through therapeutic recreation to ease the transition from a life of service to Veteran life. We are grateful for companies like these two who can create memorable experiences for, and recognition of, our Veterans.”
Amazon Prime Video’s Tom Clancy’s Without Remorse is an action film adaptation of the Clancy novel of the same name. It’s the explosive origin story of action hero John Clark, an elite Navy SEAL played by Michael B. Jordan, who uncovers an international conspiracy while seeking justice for the murder of his pregnant wife.
5.11 and Amazon Prime Video have also joined forces to offer fans and customers an online sweepstakes for a chance to win a custom 5.11 prize package valued at more than $2,500. To enter the sweepstakes, or to learn more, visit www.511tactical.com/withoutremorse now through Sunday, May 9. No purchase necessary, multiple entries possible, must be 18 years or older and a U.S. resident to enter.